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28 June 2008

Bottlemania

Bottled water is about as ubiquitous as any consumer product on earth these days.

But is the whole bottled water phenomenon a triumph of marketing over commonsense?

What are the actual health benefits of a product that can cost 10,000 times as much as tap water?


Guests

Elizabeth Royte
Journalist and author

Publications

Title: Bottlemania: How water went on sale and why we bought it
Author: Elizabeth Royte
Publisher: Scribe

Story Researcher and Producer

Julie Browning

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