Past Programs
Business, Economics and Finance - 2004
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Money and the Mind
27/11/2004
How rational are you when it comes to spending your money? It seems we may be smarter spending on groceries than saving our superannuation. Call it behavioural economics or the psychology of spending, all of us, whether we know it or not, take our emotions, eccentricities and idiosyncrasies to the cash register. And incorporating psychology into economics is increasing in vogue - but will this mean business can use our minds to make their money? On All in the Mind this week - money and the mind.
